BUILDING YOUR SALON EMPIRE
FEATURED IN
WATCH OUR INTRODUCTION VIDEO WITH RACHEL ONÂ HOW WE HELP YOUÂ BUILD YOUR OWN BRAND & BUSINESS.
You're Already Selling Hair. It's Time to Sell Yours.
At BYOB, we know what it’s like to feel maxed out behind the chair—juggling back-to-back clients while dreaming of something bigger. That’s why we built a different path. What started as a single 7-figure brand has evolved into a full-scale movement, helping hundreds of stylists turn their chairs into channels for ownership. We’re not here to push more clients or more hours. We’re here to help you reclaim your margins, launch your own brand, and finally build a business that works for you—not the other way around.
You don't need more clients. You need more ownership. (And a system that's already built so you can finally breathe.)
Salon Owner Club
(Our FREE Community!)
Join 1900+ Members in our digital hub for salon owners who want the truth about what it really takes to scale. We cover everything from hiring and pricing to product margins, tax hacks, and turning your chair into a brand. No recycled content. No surface-level fluff. Just the strategy, structure, and mindset shifts you actually need to grow—and keep your sanity while doing it.
FEATURED CLASSES
- CONSULTING & EDUCATION FOR SALON OWNERS / CONSULTING & EDUCATION FOR SALON OWNERS / CONSULTING & EDUCATION FOR SALON OWNERS / CONSULTING & EDUCATION FOR SALON OWNERS / CONSULTING & EDUCATION FOR SALON OWNERS / CONSULTING & EDUCATION FOR SALON OWNERS /
- CONSULTING & EDUCATION FOR SALON OWNERS / CONSULTING & EDUCATION FOR SALON OWNERS / CONSULTING & EDUCATION FOR SALON OWNERS / CONSULTING & EDUCATION FOR SALON OWNERS / CONSULTING & EDUCATION FOR SALON OWNERS / CONSULTING & EDUCATION FOR SALON OWNERS /
Scale Your Salon
You mastered the craft. Now it’s time to monetize the brand.
BYOB is where private label meets real business strategy. We don’t just hand you product—we show you how to sell it, scale it, and actually make money doing it. Think: luxe hair, smart systems, and the kind of coaching that gets you out of stylist mode and into CEO moves. This is brand ownership with the blueprint included.
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Testimonial
"This program gave me the structure and support I needed to grow my salon by over $85,000. I have a stronger team, a clearer brand, and more confidence as a business owner than ever before."
-BETHANY NEECE - Owner, Lavish Hair Lounge
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Testimonial
"Incredibly grateful that BIB was able to help me have what I had in mind for myself but also able to put into action and acquire the knowledge and confidence to be able to execute it. I love the masterclasses and community that this program has brought. A community of elevation and love for Chrissy & Rachel."
-AINARA KOSACK - Blu Salon & Wellness
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Testimonial
"Working with the BYOB team has given me the courage to stand on my own and to realize what I am capable of as an owner. I have been able to grow in confidence and I feel confident leading my team.
-STEPHANIE MILLER - M'Bardot Salon
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Brand Talk with Rachel & Drew
Real strategies for salon growth, not fluff. From building your own hair extension brand to scaling to a 7-Figure Salon, we pull back the curtain on proven strategies that help beauty bosses win—fast.
